With the addition of our newest team member, we thought to ourselves, what better way to introduce Kara than putting together a fun little blog post so we can all get to know her together.

Do you really know what it means to make your brand memorable? Like, really, really memorable? We believe that a memorable brand consists of three key ingredients; consistency, knowledge and personality. Sit tight whilst we break it down.

We’ve popped together a list of questions and advice that’ll get your creative email juices flowing. It’s 10 things that’ll inspire you to think a little harder about your current email marketing campaigns and hopefully help you up the ante when it comes to sending EDMs.

‘Email marketing is dead’ - a phrase that we’ve heard far too many times for our liking and one that gives marketing agencies all across the globe nightmares. We’re here to set the record straight.

There’s a lot we can’t control right now, but putting plans in place for the things we can control has given us a whole new purpose at Inka. And we wanted to share those inspired, purposeful feelings with you. So we’ve popped together a list of 5 practical things you can do, right now, for your brand.

Cue the Pinterest boards, floral arrangements, talent search and phone calls to your fave dress designers. The Inka team recently styled a dream wedding for #inkabrand Hyatt Place Melbourne, organising and directing the day down to the finest details.

Instagram stories are the mood of the moment, and we’re loving them here at Inka. We’re always helping our brands to incorporate this quick & simple feature in a move towards more organic engagement with their audiences.

Congratulations! You’ve just found an agency that gets you, has great ideas and is ready to max out your marketing activity with all of their creative might! But how do you make the most out of your new relationship with your agency? We’ve put two quick, albeit highly effective, tips to ensure a positive and productive working relationship. Here we go!